How do you get teenagers to celebrate their end of high school life in a safe, productive and yet challenging way? Queenstown Schoolies! The aim was to extend from the main company branding (CEAA) but bring in the fun adventurous imagery that would appeal to teenagers to spend their time and money having fun and pushing themselves beyond their comfort zone, without alcohol!
Internal Page: Accomodation!
The graphics within this site are focused more on youth and appealing to their adventurous side. I needed to keep the theming from CEAA but push it a bit with ‘funkiness’.